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Rive gauche pour homme
Rive gauche pour homme










It's like catching glimpses of familiar faces in a dense crowd in Times Square on New Year's Eve, and having every effort to walk over to them hindered by that scenario. While it smells fantastic, fresh, dry, a bit dark and dusty, there are disturbing moments in its opening and drydown where other aromatic fougères of yesteryear appear and then recede back into the fog. This is a widely-loved fougère, second only to Azzaro PH. Something about it whispers "agenda scent," a perfume with a mission to recapture memories of past wet-shaving glories in an innovative way, which many men seem to think it accomplished. I feel RGPH has a message for its wearer. And don't forget the tin." I wonder how many numbers there were on Ford's shortlist of desirable noses for this assignment, but can only think that Cavallier was on tap from the get-go (he did Opium PH, after all), with mere back-ups waiting in the wings in the unlikely event that he come up short. Incorporate elements from every major player in this genre since 1970 - Paco Rabanne, Azzaro Pour Homme, Kouros, Drakkar Noir, Cool Water, but have the final product feel smooth and polished, a hologram of all-American post-shave ablutions seen through a new lens. The memo: "Assemble a fresh aromatic fougère in a retro-barbershop style, reminiscent of Barbasol shaving foam. There, in a corporate board room, sits Tom Ford, a few other corporate big shots, and Jacques Cavallier.

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I can just imagine the briefing process for Rive Gauche Pour Homme.












Rive gauche pour homme